On September 4, the Rassvet.award ceremony took place at the Spectrum festival in Moscow, where the special project secured a prestigious third-place finish in the "Best Project Activity" category!
In the Rassvet.award competition, the project outperformed campaigns from Avito, Chistaya Liniya, and K2 Cloud, highlighting the fierce competition within the sector.
The project has already garnered two awards in 2026 (Silver Mercury silver and Rassvet.award bronze), confirming the trend toward gamified communication and the use of physical products as media channels.
Even more exciting projects and awards lie ahead!
Source:
press office of SNS GC