Sensia by Fresh Bar announces a partnership with MONA (Daria Kustovskaya), a popular Russian singer and songwriter, who has become the brand ambassador until the end of 2026.
The choice of ambassador is no accident; MONA is one of the most prominent artists of the new generation. The singer and the brand speak to the same audience, share similar values and aesthetics, and seamlessly coexist in the realms of modern lifestyle, sincerity, and self-care. MONA's media presence and audience affinity make this collaboration one of Sensia's key projects in 2026.
What is planned for this collaboration?
· Filming of OLV videos;
· Advertising support using the artist's image online and in POSM;
· Integration into the singer's concerts in Moscow and St. Petersburg: on-stage consumption of Sensia by Fresh Bar products and product sampling;
· Integration into MONA's social media and the brand's SMM;
· Integration into a music video.
MONA's ambassadorship for Sensia by Fresh Bar is a significant start and an important step in building brand awareness and connecting with its audience.
Watch the new OLV video in our VK group:
https://vk.com/gcsns
Sensia by Fresh Bar × MONA.
It's beautiful to feel good!
Source:
press office of SNS GC