TORNADO MAX ENERGY has launched a campaign based on the philosophy of sincere dialogue with the younger generation!
The starting point was an OLV video with Ambassador Egorik. In it, he admits on behalf of the brand that the team did not tell about the updated packaging design with "filled in" letters.
TORNADO MAX ENERGY's new philosophy is an open dialogue with a new generation.
The brand becomes a companion that neither teaches nor demands, but values authenticity — the chaotic joy and simplicity of every moment. Being honest and real is a key feature of TORNADO's audience (young people aged 18-24), and the brand now speaks the same language with them.
The new OLV, which went live in November 2025, reflects all the key brand changes.
This is more than just a campaign. This is a statement about TORNADO MAX ENERGY's willingness to grow and change with its customers, remaining honest with them to the end!
Watch the new TORNADO MAX ENERGY videos in the official SNS GC community on VK:
https://vk.com/wall-32461263_3066
Source:
press office of SNS GC