In January 2022, the total brand knowledge of FRESH BAR reached a historic high of 87%. At the same time, the highest indicator of knowledge is recorded among the audience 16-20 years – 92.1%.
It was possible to achieve such excellent results due to the active support of the brand at the end of 2021: an advertising campaign with the participation of NILETTO with the broadcast of a bright video on online platforms and sponsorship of the project New Dances on TNT.
Source:
press office of SNS GC