E-ON in a new design

05.03.2022
#industry news

Please welcome the E-ON line in an updated design:

Focus on the atom, large elements, an increased font size in the name of flavor - due to this, the packaging became more premium and modern, keeping the continuity.

According to the results of the research, the new design was highly appreciated by consumers*:

·         83% of consumers believe that the new design will be more noticeable on the shelf;

·         81% of consumers believe that the new design evokes associations of a tangy drink;

·         70% of consumers believe that the new design looks more premium.

*According to OMI research

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Source:
press office of SNS GC